Any trace of literariness in an advertisement is fatal to its success. Advertisement writers may not be lyrical, or obscure, or in any way esoteric. They must be universally intelligible. A good advertisement has this in common with drama and oratory, that it must be immediately comprehensible and directly moving.�
Aldous Huxley, Essays Old and New.
Legal | Politics | Sports | Teens | Webmasters
Source: http://feedproxy.google.com/~r/Notebooks/~3/MX_e9j-l9JY/quotes-aldous-huxley-on-advertising.html
live calculus help live cam live cam chat live cam chat room live cam chat rooms
Keine Kommentare:
Kommentar veröffentlichen